Financial Wellness,
Made Enjoyable.
Grow
Pluto helps you strengthen your financial health with powerful, easy-to-use tools. Track your net worth and personal balance sheet in one place, while AI-driven strategies help you pay off debt faster and grow your wealth to new heights.
Earn
Link accounts, open new ones, pay down debt, and grow your net worth, all while earning points. Nearly every action you take in Pluto helps you stack rewards.
Redeem
Redeem your points for exclusive rewards. Pluto partners with top brands to celebrate your financial progress, earn memberships, subscriptions, travel perks, and more.
Understand Your
Finances Better
Pluto brings all your finances together in one place — and helps you grow your net worth. Powered by AI, Pluto provides smart debt payoff strategies, educational videos on the money lessons you never learned in school, and personalized financial goals. Stay active on Pluto to earn rewards from brands like Spotify, Peloton, United Airlines, and more.
About
Story
Pluto was built to help people strengthen their financial well-being, and in turn, their mental health. We believe financial education and support should be accessible to everyone.
Vision
Pluto is the first platform where users can improve their financial wellness and get rewarded for it. Our points system keeps people engaged and proactive, with prizes from well-known brands to celebrate their progress.
Technology
Track your net worth, credit score, and all your accounts in real time. Pluto’s AI provides personalized insights and best practices to help you continuously grow your money.
Rewards
Jake Augustine
Co-Founder of Pluto
“I founded Pluto because I believe that rewarding people for improving their finances can help more individuals achieve true financial freedom. I used to overlook my own finances, and I’ve learned firsthand how deeply money impacts mental health. This mission is personal - I want Pluto to make financial wellness achievable for everyone.”